Secret to Success: Go for Just Enough
Link: HBS Working Knowledge
Maximization does not work as a measure of success What is the right measure of success in your eyes? What is it for your company or school? Is being really successful inevitably a matter of being the best, highest, youngest, richest, smartest, and prettiest on every scale you know—that is, celebrity winner-take-all? Such standards are maximized forms of accomplishment. Simply put, maximization is any form of going for the extreme—genius intelligence, superhuman effort, the best house, the unique lifestyle, and the most profit possible.