Future of Music
Gerd Leonhard :
If one looks at the media business, there is certainly a great amount of change that is happening. It is expected to only increase further in the next decade.
Key directions as mentioned by Gerd Leonhard:
Exposure and Discovery leads to revenues: In this age of DIY music , there is a need for effectively bridging the consumers and media content providers. In this aspect,the grokster case will have a significant impact on the future direction