People web
Mark Pincus has put forth an hypothesis that in the future , information will revolve around people rather than pages. A quick summary of the main points:
1.Web will be categorized based on people, their profile, interests, affiliations, needs.
2. Customer will feel the lock in they face with the current email service providers (they can’t move their emails across SPs). Ultimately open exchange of profiles and people info will happen across net.