Blogging is serious Business

Here’s a look at facts which will justify the title of this post 1. VC Investment has risen to 33 Million USD from 8 Million USD from the previous year 2. Microsoft steps up the heat with MSN Spaces .IMHO that it is a late entrant in the market. However it is tough to hazard a guess as to how would MSFT leverage its existing communication infra with Spaces 3. Blogs have become another PR engine for the companies where the aspects of product release are discussed.

Importance of Prototyping

In an interview with Joshua Schachter,the founder of Del.icio.us,one of the responses regarding the revenue model for the company was as follows: “I have a day job. I only work on del.icio.us one evenings and weekends. It’s not that expensive, just rack space and ALL MY SPARE TIME.” Most people associate starting a company as something which requires tremendous amount of money, people etc. But I feel that the ability to prototype and test it out in the market is perhaps the most important ability to create a succesful enterprise.

Another type of spam :Domain Name Spam

Domain name spam essentially means registering names that look like that of legitimate companies but lead users to fake sites designed to steal passwords and credit card details .Domain names are the ‘real language’ addresses of websites, rather than their internet protocol address, which is a series of numbers. Domain names are used so people can more easily navigate the web.So-called ASCII codes are used to represent European languages but for other languages a hybrid of a system called Unicode is used.

Aspects of a Good Powerpoint Presentation

My view of the pathetic powerpoints presentations we see day in and day out is also reflected in this article Feld Thoughts: Ban Bullets. A e-book written by Seth Godin has some interesting points on the way to avoid presentations. Four Components to a Great Presentation: First, make yourself cue cards. This feature should be built in to PowerPoint,but it’s not. You should be able to see your cue cards on your laptop’s screen while your audience sees your slides on the wall.

Well made is better than Perfect

The story of Ron Popeil (great inventor and marketer) is a classic rags to riches story. One of the reasons he attributes to his success is innumberable interactions with the customers. Demonstrating his products in front of real live people who asked silly questions and broached objections, he was able to learn what the silly questions and objections were and build the answers and counter-arguments into his pitch. The same he carried over to television for selling Veg-O-matic which was a great commercial success.