Via Jeff Cornwall : A no nonsense approach to fail on paper. Its better to assess gaps and opportunities before impulsively jumping in to the business. The same opinion was voiced by Micheal E Gerber in his book E-Myth where he used the term technician’s seizure . It captures the situation where a person, a technician who is good at one skill thinks that he should start a business with out giving thought to various aspects of the business that go along with it

A company started by 2 MBA friends which has been featured in the Inc Magazine in 2004 and 2005 does something interesting. It acts as an interface between energy traders and energy producers , which in most of the cases are plants run by private enterprises. Energy Producers install a product from Genscape which is helps the energy traders get real time energy generation and transmission. What’s unique about the company was they closed on the gap which was : to measure something that was not measured before and sell the measured information to customers.

“Few people travel here. There’s no real profit to be made from wandering through it, yet like this high country of the material world all around us, it has its own austere beauty that to some people make the hardships of traveling through it seem worthwhile.” - Pirsig

FICO score is one of the most important component of the decision making process by the banks while giving a loan to the customer. Hence it is important to understand the various components that go in to it and also evaluate the important variables that go looked in to while analyzing Credit Bureau data. FICO score takes in to account 4 components Payment history - 35% # of accounts paid as agreed

“It is not how much you do, but how much love you put in the doing.”