The purpose of the book is to illustrate various asset pricing concepts in a coin tossing world. Imagine a world where there is a money market instrument, an underlying security and various derivatives written on the underlying security. This world has a peculiar feature, i.e., the stock price can move up or down based on a coin toss. So, if one is looking at an option that has expiry 3 units from the current time, there are 8 outcomes of the stock price based on 8 coin toss realizations (HHH,HTH,HHT,HTT,THH,TTH,THT,TTT).